I am so excited to finally be able to revel and launch my brand new collection! I am absolutely in love with all the new products, I have updated our signature staple items that are our best selling technical stretch leggings and base layer to make them better than ever before. Along side those we have some lovely standard products that I’m sure you will all love!
Whats new?
Starting with our technical stretch leggings I have decided to completely re invent them for the upcoming summer season, I’m sure you’ll agree they look amazing! Firstly, the main new feature of the leggings is a seamless pocket on the side of the right leg, which is perfect size for a mobile phone meaning you can go out riding in a t-shirt during the summer months and have a safe place for your phone - so convenient! Secondly I have updated the fabric to give the leggings more of a matte effect adding more friction in-between you and the saddle whilst riding, this fabric is also extremely stretchy and breathable with added wicking technologies keeping you as comfortable as possible over the summer months or whilst getting sweaty in the gym! I have also increase the thickness of the waistband slightly meaning they are high waisted and are extremely comfortable and flattering to wear. Along with all the amazing changes I have also re vamped a lot of other design aspects of the pants including chic silver and black on black branding, updated seat shaped paneling and a mesh segment at the bottom of the leg. We have these available in classic black and our stunning brand new blue colour metal as part of our SS17 collection part.02 launch.
I have also completely revamped our technical stretch base layers to mirror the new leggings. Still housing the same classic base layer silhouette I have firstly added a mesh zipped panel to the bottom of both sleeves, this doesn’t just look great as a design feature its very practical too allowing you to easily roll up the sleeves during the hot summer months! Secondly we have also updated the fabric on the base layers providing you with a lighter weight making the base layers so comfortable, breathable and light weight, this products fabric also has wicking technologies added. Along with these technical updates we have also updated the branding, added chic silver zips and added shoulder paneling. For our SS17 part.02 collection launch we are launching four stunning colours - classic black and white, brand new metal blue and a gorgeous new light pink which I am absolutely mad for!
Along with these two brand new products we have also launched a new extremely flattering sports bra and some stunning chic smart panelled detail t-shirts made from soft pure cotton. Perfect for training over the summer season, so smart! I hope you all love the new collection as much as me, I’m so excited to finally be able to show you guys.
Part.03 coming soon …
Jordan xx
